October 2011
Everyone who ever worked for a very talented CEO got the POIE lecture numerous times. He made people step back before they came up with an idea and pulled the trigger on it.
P — Plan
O — Organize
I — Implement
E — Evaluate
Who among our readers can identify this CEO?
August 2011
Next time you create online content, try making the content more “-able.” Ideally, any online content should be findable, readable, understandable, actionable, and shareable.
Ahava Leibtag from the AHA Media Group explains each of the five elements and provides a handy checklist that you can print.
June 2011
Next time you walk into a crowded room, try scanning it in a sweeping motion beginning closest to you and working toward the far side of the room. Within seconds, you can check the entire room for people you know and people you want to meet. This is an entry technique used by special operations and SWAT teams to identify and assess threats when they conduct raids.
April 2011
Next time you have an upset customer, remember they are looking for three things from the resolution:
- Fairness of compensation for their issue
- Convenience of the resolution process
- Friendliness and level of concern
Address all three well, and you’re likely to resolve the issue amicably.
February 2011
Next time you need some competitive intelligence, try search Twitter with the to: and from: functions. For example, if you wanted to search for all tweets to and from Hilton Hotels, you would use the following search phrase:
to:hiltononline OR from:hiltononline
@Hiltononline is the Twitter handle for Hilton hotels. You would substitute your competitor’s handle to find relative tweets.
December 2010
Next time you want something warm and tasty on a cold day, try making Easy Mexican Hot Chocolate.
Here’s the recipe.
- 3 tablespoons instant hot chocolate mix
- 1 tablespoon chocolate syrup
- 1/2 teaspoon ground cinnamon
- 1 pinch chili powder
- 1/4 cup milk
- 3/4 cup boiling water
Mix first 4 ingredients, add milk, then boiling water.
Feliz Navidad!